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International Journal of Advance and Innovative Research
Volume 6, Issue 1 (XV): January – March 2019
Conference Special (NCMDBTSDM)
Sr. No Contents Page No
1 COMMUNICATION STRATEGIES AND MARKETING PERFORMANCE
J. Gayathri
1 – 7
2 SAP PROFESSIONAL' JOB SATISFACTIONS AND THEIR RETENTION
Dr. Santosh Sadar and Vishal Dhore
8 – 13
3 ANALYSIS OF HUMAN RESOURCES SYSTEMS ON GROWTH, MARKET SHARE AND PROFITABILITY AND CUSTOMER SATISFACTION
Kavish Sharma and Aditya Sharma
14 – 17
4 CHALLENGES FACED BY INDIAN ENTREPRENEURS OF MSME: AN EMPIRICAL ANALYSIS
Dr. Sweta Goel
18 – 23
5 AN IMPACT OF DIGITAL MONEY WITHPERSPECTIVE OF CONSUMER’S ADOPTION
Anjali Saluja
24 – 31
6 CAPTURING THE RELATIONSHIP BETWEEN THE FII AND INDIAN STOCK MARKET
Supriya Sardana and Shivam Gupta
32 – 35
7 SCOPE OF DIGITAL MARKETING IN HOTEL INDUSTRY: A CASE STUDY OF SELECT 5 STAR HOTELS IN DELHI-NCR
Shubhangi Garg and Peeyush Srivastava
36 – 43
8 DIGITAL BANKING AND CUSTOMER SATISFACTION IN DISTRICT GHAZIABAD
Dr. Mani Tyagi, Dr. Ranchay Bhateja , Dr. Amit Tyagi and Dr. Soliev Ibodullohon Ismatullaevich
44 – 49
9 ANALYSIS OF INDIAN LIFE INSURANCE COMPANIES ON FINANCIAL GROWTH OF INDAIN FINANCIAL SYSTEM
Dr. Gunjan Agrwal and Kavish Sharma
50 – 57
10 DIGITAL ENVIRONMENT: TRANSFORMING BUSINESS TO MEET DIGITAL AGE
Dr. Sonal Kapoor  and Ritika Bora
58 – 63
11 THEORY OF MANAGEMENT OF SERVICES, NETWORK, AND ENVIRONMENT IN A UTILITY CLOUD
Saroj Kumari
64 – 67
12 PREDICTIVE ANALYSIS AS A TOOL IN DIGITAL MARKETING AND SALE WITH SPECIAL REFERENCE TO CASE STUDY OF SUPPLYCHAINCO
Nidhi Sharma Siddhu
68 – 72
13 VALIDATING JOB CRAFTING SCALE IN INDIAN CONTEXT
Sunita Sen and Dr. Rajkamal
73 – 79
14 BEHAVIOR AND DIGITIZATION: A STUDY OF PERCEPTION TOWARDS DIGITAL MONEY
Abha Gupta and Dr. AnshuTyagi
80 – 84
15 INDUSTRY 4.0 – A DIGITAL INDUSTRIAL REVOLUTION IMPACTING DEMOGRAPHICS OF EMPLOYMENT
Dr. Sangeeta Sahni
85 – 88
16 CORPORATE SOCIAL RESPONSIBILITY PRACTICES IN INDIA: AN ANALYTICAL STUDY
Imran Ali and Riyazuddin
89 – 96
17 ASSESSMENT OF STUDENTS TOWARDS SOCIAL MEDIA USAGE
Dr. Vidhi Tyagi
97 – 103
18 INVOLVEMENT RULE MINING ALGORITHMS
Nivedita Singh
104 – 111
19 ROLE OF DIGITIZATION OF SUPPLY CHAIN IN ENTREPRENEURIAL GROWTH
Dr. Prachi Nagar
112 – 117
20 IMPACT OF DIGITAL MARKETING ON CHANGING SCENARIO OF BUSINESS
Dr. Richa Agrawal
118 – 121
21 IMPACT OF DIGITAL MONEY
Malika and Preeti Ruhela
122 – 125
22 DETERMINANTS OF DIGITAL FINANCIAL SERVICES: A REVIEW OF LITERATURE
Dr. Kamini Rai and Punita Trivedi
126 – 130
23 SMART DIGITAL NATION, GENERATION & EDUCATION
Jyoti Yadav and Anuradha
131 – 134
24 SUSTAINABLE DEVELOPMENT: A REALITY OR MYTH IN 21ST CENTURY
Dr. Suman Chauhan and Dr. Meenakshi Sharma
135 - 140

Volume 6, Issue 1 (XV): January – March 2019