| International Journal of Advance and Innovative Research Volume 7, Issue 1 (XVI): January – March 2020 |
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|---|---|---|
| Sr. No | Contents | Page No |
| 1 | A STUDY ON USER PREFERENCE ON COWORKING SPACE DESIGN Abida Azim and Prof. Nitu Sharma |
1 – 6 |
| 2 | A STUDY ON THE IMPACT OF TALENT CAPITAL ON ORGANISATION PERFORMANCE Ancy S. S and Prof. Lucas |
7 – 14 |
| 3 | A iSTUDY iON iEMOTIONAL iINTELLIGENCE iAND iLEADERSHIP iSTYLES iAMONG EMPLOYEES iOF iA iMAJOR iIT iCOMPANY Anjali R |
15 – 25 |
| 4 | EMOTIONAL iINTELLIGENCE iAS iA iPREDICTOR iOF iORGANISATIONAL iCITIZENSHIP iBEHAVIOUR Asmita iSingh i |
26 – 35 |
| 5 | A STUDY ON BENCHMARKING AS A TOOL TO IMPROVE BUSNINESS PRACTICE Ayesha Siddiqua |
36 – 39 |
| 6 | A STUDY ON THE CHALLENGES FACED BY HINDUSTAN AERONAUTICS LIMITED FROM THE INTERNATIONAL SUPPLIERS AND ITS EFFECT ON EXPORTS Bernadine Pooja Singh and Dr. R. Tyagrajan |
40 – 44 |
| 7 | A STUDY ON MARKETING PLANNING AND FORECASTING IN DECATHLON Chaithra R |
45 – 48 |
| 8 | A STUDY ON MARKETING AND THE PSYCHOLOGY OF PERSUASION BY BHARTI AIRTEL LTD Christin Deepth and Dr. Rohini |
49 – 55 |
| 9 | A STUDY ON BUSINESS OPPORTUNITIES IN MINING AND CONSTRUCTION EQUIPMENTS IN DIFFERENT COUNTRIES AT BEML Jeny Joseph and Professor Rajani Korah |
56 – 61 |
| 10 | IMPACT OF STORES MANAGEMENT ON CUSTOMER SATISFACTION AND BRAND EQUITY MANAGEMENT OF MANYAVAR BRAND Keerthana N and Raghavendra K S |
62 – 69 |
| 11 | STUDY ON THE FACTORS AFFECTING PROFITS OF EXPORT-IMPORT AT HINDUSTAN AERONAUTICS LIMITED Maria Martina Dass and Prof. Lucas |
70 – 78 |
| 12 | IMPACT OF PERFORMANCE MANAGEMENT PRACTICES ON EMPLOYEES PERFORMANCE AT SERVAMANGAL ENTERPRISE Maria Thomas and Prof. Lucas |
79 – 87 |
| 13 | A STUDY ON CHALLENGES OF DIRECT MARKETING IN INTERNATIONAL MARKETS WITH REFRENCE TO PSU (BEML)” INTERNATIONAL MARKETS WITH REFRENCE TO PSU (BEML)” Martina V. P and Professor Vijay Kumar |
88 – 94 |
| 14 | A STUDY ON WORK LIFE BALANCE OF WOMEN EMPLOYEES IN IBM ORGANIZATION Mary Sneha Thomas and Dr Karuna M |
95 – 101 |
| 15 | A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT PRACTICES IN AQUARELLE PVT. LTD. Prerana |
102 – 105 |
| 16 | A STUDY ON RELATIONSHIP BETWEEN CUSTOMER SATISFACTION AND BRAND LOYALTY REGARDING SOLAR WATER HEATERS IN MSIL Rinha Muneer |
106 – 109 |
| 17 | A STUDY ON EFFECT OF SALES AND SELF-PLACEMENT IN CONSUMER BUYING BEHAVIOUR AT MANDOVI MOTORS LTD Sahana T |
110 – 112 |
| 18 | “CUSTOMERS PERCEPTION AND AWARENESS TOWARDS SOLAR WATER HEATERS” – A STUDY AT MSIL Shikha Omanakuttan Nair |
113 – 116 |
| 19 | EFFECT OF VISUAL MERCHANDISING ON CONSUMER BUYING BEHAVIOUR - A STUDY AT MAX FASHION, BANGALORE Shimly Rajan and Prof. Raghavendra K S |
117 – 127 |
| 20 | A STUDY ON EFFECT OF MARKETING SEGMENTATION AND POSTIONING OF COMPANY PERFORMANCE Tazeeba Anjum |
128 – 131 |
| 21 | A CONCEPTUAL UNDERSTANDING OF GREEN MARKETING IN THE INDIAN CONTEXT Deepika Narayan and Isra Shakir |
132 – 139 |