International Journal of Advance and Innovative Research Volume 5, Issue 4 (XVIII) : October – December 2018 | ||
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Sr. No | Contents | Page No |
1 | CUSTOMER LOYALTY IN SELECT HYPERMARKETS IN CHENNAI E. Mahendhiran and Dr. C. Panneerselvam |
1 – 12 |
2 | IMPACT: INTERWEAVING MATHEMATICS PEDAGOGY AND CONTENT OF TEACHING - AT ELEMENTARY LEVEL Akhand Sharma and Shyam Sunder Singh |
13 – 25 |
3 | INDIA – TUNISIA RELATIONS SINCE 1956 Dr. Anju Bali Pandey |
26 – 32 |
4 | COMPANIES ACT 2013: AN EMPHASIS ON BETTER BOARDROOM MANAGEMENT CA (Dr.) Chittaranjan Sarkar and Rimjhim Patra |
33 – 36 |
5 | IMPACT OF SOCIAL MEDIA ADVERTISING ON CONSUMER BUYING BEHAVIOUR AT VELACHERY, CHENNAI CITY B. Vidhya and Dr. M. Ramesh |
37 – 44 |
6 | PRINCIPLES OF SUSTAINABILITY IN CONSTRUCTION PROJECT MANAGEMENT Akshay Agrawal and Dr. Mohammed Shakil S. Malek |
45 – 52 |
7 | SUSTAINABLE AND RESPONSIBLE INVESTMENT – EMERGING TREND IN PORTFOLIO MANAGEMENT Dr. Sanjay Kumar Singh |
53 – 56 |
8 | MAKE IN INDIA – APPRAISAL OF CAMPAIGN AND OPPORTUNITIES FOR ECONOMIC DEVELOPMENT Dr. Anil Sardana |
57 – 63 |
9 | CONSUMERS AWARENESS AND ATTITUDE TOWARDS GREEN PRODUCTS Dr. Richu M. Juneja and Dr. Prachi B. Mehta |
64 – 71 |
10 | MARKETING STRATEGY OF TAGORE SONGS: TOOLS AND TECHNIQUE TO PROMOTE IN MODERN GLOBALIZED ERA WITH THE ROLE OF MUSIC MANAGEMENT- A STUDY Kaustav Karmakar |
72 – 80 |
11 | EXPLORING DRIVING FORCES FOR THE PROSPECTS OF FMCG BRANDS Dr. Soumya Mukherjee and Dr. Mrinal Kanti Das |
81 – 87 |
12 | DISASTER MANAGEMENT IN INDIA: DISASTER PREVENTION & MITIGATION Jayasree V. R. and Prof. (Dr.) Rajesh Rathore |
88 – 91 |
13 | FUTURE CITIES OF INDIA: ENVISIONING HUMAN DIMENSION IN PLANNING Prof.(Dr.) Madhura Yadav and Ștefan Sălăvăstru |
92 – 99 |
14 | A STUDY OF RISK & RETURN OF CRYPTO CURRENCIES WITH SPECIAL REFERENCE TO LITECOIN, RIPPLE & ETHEREUM Amrita Tatia Karnawat |
100 – 105 |